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data mining

Posted: Mon Mar 14, 2011 3:37 pm
by kiryan
I found this article very interesting. Talks about the type of data companies have on you and makes some interesting predictions... like a "complainer" score (like a FICO score) that companies would use to determine whether or not they want to do business with you. Also has some interesting data on how targetting ads work and different companies.

http://www.time.com/time/business/artic ... -1,00.html